Smart Wayfinding

Turn-by-turn navigation with dynamic route adjustments and accessibility options

How It Works

Our smart wayfinding system leverages smartphone sensors and building infrastructure to provide precise, adaptive navigation. It starts with creating a detailed digital map of the venue, then uses visitors' phone devices' accelerometer, gyroscope, and magnetometer to track movement. By fusing this data with WiFi and Bluetooth signals, the app achieves centimeter-level accuracy for indoor positioning.

As visitors navigate, machine learning algorithms continuously refine the positioning, adapting to environmental changes. For accessibility, it integrates audio cues and braille support, while dynamically rerouting around obstacles or crowds. In malls, it highlights stores and promotions; in airports, it guides to gates with real-time updates; in hospitals, it prioritizes efficient paths for staff.

Key Features

  • Personalized Guidance: Routes tailored to individual needs, from walking speed to mobility aids, ensuring comfort and efficiency.
  • Multi-stop Navigation: Optimize journeys with multiple stops, like "Store A → Food Court → Exit," with time-saving shortcuts.
  • Arrival Time Calculation: Precise ETAs that update in real-time, helping users plan their time effectively.
  • Accessibility Options: WCAG-compliant routes for users with disabilities, including audio cues, braille support, and ADA-compliant paths.
  • Dynamic Adjustments: AI-driven rerouting around temporary obstacles, crowds, or construction, minimizing delays.

Value Proposition

Smart Wayfinding transforms frustrating experiences into delightful ones, boosting customer satisfaction and loyalty. For businesses, it means reduced support calls, higher foot traffic conversion, and compliance with accessibility laws. In revenue terms, improved navigation can increase in-venue spending by 20-30% as customers explore more confidently.

Smart wayfinding navigation system

Benefits

Enhanced User Experience

Seamless navigation that reduces stress and confusion in complex environments.

Increased Efficiency

Faster, more direct routes save time and improve overall venue flow.

Accessibility Compliance

Meets WCAG standards and ADA requirements for inclusive navigation.

Use Cases

Shopping Malls

Visitors navigate large malls with multi-stop routes, receiving turn-by-turn guidance that accounts for elevator access and crowd levels, increasing time spent shopping.

Airports

Passengers with disabilities get audio-guided routes to gates, security, and amenities, ensuring timely arrivals and compliance with accessibility standards.

Hospitals

Medical staff navigate complex facilities efficiently, with routes that avoid restricted areas and prioritize quick access to critical departments.

ROI and Impact

Smart Wayfinding delivers transformative ROI through AI-powered navigation and data-driven insights. Key performance metrics demonstrate:

  • 60% reduction in support queries via intelligent route optimization
  • 25% uplift in customer satisfaction through personalized, accessible experiences
  • 20-30% revenue growth from increased in-venue engagement and exploration

Advanced analytics platforms provide real-time visibility into user behavior, enabling dynamic venue optimization and targeted marketing campaigns.